In the new white paper by Prof. Roll & Pastuch, you will learn everything about International Price Management. You can download it here.
Artificial Intelligence (AI) has developed at a rapid pace and is finding an increasing number of applications. In the day-to-day project work of Prof. Roll & Pastuch and Salesfive, we are observing more and more how AI-based tools are becoming part of everyday business—whether at R&P on a strategic sales and pricing level or at Salesfive from a technological and operational perspective. Customer segmentation, determining optimal prices, or creating bundles: AI offers immense opportunities.
Already today, a large proportion of sales employees regularly use data-driven insights and receive recommendations for next-best actions from their systems.
One such system is the customer relationship management (CRM) tool Salesforce by the software company of the same name. Salesforce supports sales teams with AI in making better sales decisions, identifying potential leads, and optimizing the sales process. A distinction must be made between predictive and generative AI solutions.
Your contacts
Martin Steinmeyer
Martin Steinmeyer ist Associate Partner bei Prof. Roll & Pastuch. Sein Fokus liegt auf den Branchen Baustoffindustrie und Maschinenbau. Er ist ausgewiesener Experte für Pricing, Sales, BI und Aftersales. In seinen mehr als zehn Jahren in der Unternehmensberatung, hat er in über 100 Projekten Kunden dabei unterstützt, ihr Pricing und ihren Vertrieb zu optimieren. Dabei hat er sich eine besondere Expertise im Change Management und der Stakeholder-Einbindung über alle Ebenen hinweg angeeignet. Als Mathematiker hat er darüber hinaus eine natürliche Affinität zu Data-Science-Themen.
Martin Steinmeyer
Associate Partner
Martin Bauer
Senior Consultant